Winner Brands

There are some people that wonder why blogging is important in today’s social media marketing environment. Regardless if you are a small business or a multinational company, blogging is integral to your online content marketing strategy. Still wondering why blogging is important? Here are 7 benefits of blogging: Drive traffic to your website Increase your SEO/ SERP Position your brand as a leader in your industry Develop better customer relationships Create content for social media Generate leads Blog posts drive long-term results 1. Drive traffic to your website: Perhaps the most important reason why blogging is important is that it gives you the opportunity to create relevant content for your target audience. Use this as a marketing strategy to push traffic back to your website. Make the blog on your website the foundation for all of your social media platforms. Your business might be on Facebook, Twitter, Pinterest, LinkedIn, or anywhere...

What are the benefits of blogging for business and should I do it? The foundation of any small business’s online marketing strategy is getting more enquiries and sales through making sure that when people look for your product or service online, they find your business. Learn the benefits of  blogging   for   business  and why blogging regularly will give your online marketing a big boost. 1. Blogging Boosts SEO You already know how vital a good search engine ranking can be for the success of your small business. However, if you’re anything like many small business owners, you probably  don’t truly understand what it takes to rank well , and why you aren’t on page 1 of Google for your targeted search term. Your web copy may be expertly crafted- artfully packed full of highly relevant keyword phrases, but still you don’t rank anywhere near page 1 on Google. This is because Google ranks pages according to how “authoritative” they are. T...